✨ A skincare concept born from play and purpose🧴
What started as a personal design experiment turned into a full brand universe — from strategy to scroll.
Glitzier is my take on what skincare could look like if simplicity, sustainability and Gen Z flair had a baby. All made with love in Figma.
Challenges & Solutions
How to distinguish product lines while keeping the UI clean?
I introduced a color-coded stripe system (e.g., blue = Hydrate, red = Clean), used consistently in the UI and product packaging.
How to express “glitz” without going over the top?
Playful brand name, subtle shimmer textures, and a balance of dark product packaging with clean, open UI.
How to create a strong first impression?
A bold but simple homepage hero, clear typography, strong visual hierarchy, and thoughtful spacing throughout.
Outcome
A cohesive digital and product experience that feels light, curated, and aesthetic — with strong hierarchy and easy navigation. Built to speak to modern, conscious skincare users.
2025 © dev & design by simona dermeková